As part of a successful creative pitch, we developed an exclusive brand that captured both the elegance of Arden Lawn and the charm of its landscaped grounds.
Formerly a manor house and later a college, Arden Lawn has been transformed into a unique collection of homes, including beautifully restored apartments, contemporary family townhouses, and thoughtfully designed later-living homes.
To support the marketing, we created a range of collateral designed to appeal to a broad and varied audience. Central to this was a set of three brochures: each aligned to the overarching Arden Lawn brand, yet carefully tailored with its own distinct identity to reflect the character of the different home types.
The result was a cohesive collection of marketing materials that elevated the development, reinforced its premium positioning, and engaged prospective buyers.