Social media is one of the most powerful, accessible marketing tool at a business’ disposal. By investing time into social media, it’s possible to reach thousands of users organically and start to convert them into customers. Social media is a place to inspire and connect by sharing posts that cause people to buy into a lifestyle or ethical point of view that resonates with them. For many industries, it’s also a place to reward loyal brand followers with exclusive teasers and competitions. The short of it: no matter your industry, social media plays a key role in lead generation and brand reputation.
In our digital world, there is now a general expectation from customers that a business will have some form of presence on social media, and that they can be reached 24/7 for customer service. Building and maintaining this brand community is a massive job that requires constant care and attention. Our job is to take this pressure off your hands.
To make the most impact for your business on social media, our strategy starts with a full social media audit of your digital footprint. We then decide on objectives, goals and KPI’s. After that, we suggest content pillars and creative direction by putting together a mood board to display our creative ideas. Once agreed, this is when we start content creation, community management, and analytic reporting. At this point, a PR strategy can be created and executed, allowing you to sit back and watch your digital presence grow.
To enquire about our cost packages for all size businesses or to start building a bespoke quote, get in touch.